{
  "schema_version": "1.0",
  "intent": {
    "purpose": "candidate_portfolio_for_hiring_evaluation",
    "audience": [
      "hiring_managers",
      "recruiters",
      "ATS_enrichment_agents",
      "AI_search_systems"
    ],
    "not": [
      "company_website",
      "consulting_offering",
      "product_sales"
    ],
    "current_status": "open_to_senior_pm_roles",
    "flagship_content": "https://ali.demir.pro/blog/why-im-your-next-product-leader",
    "positioning_focus": [
      "Platform product management and third-party integrations",
      "Zero-downtime migrations and technical platform ownership",
      "0-to-1 product builds (B2B SaaS and mobile)",
      "Engineer-turned-PM with AI workflow leadership"
    ]
  },
  "person": {
    "name": "Ali Demir",
    "title": "Senior Product Leader",
    "tagline": "I build platforms. I ship products. Engineer at the core.",
    "email": "ali@demir.pro",
    "linkedin": "https://linkedin.com/in/alidemir1",
    "location": "Sakarya, Turkey",
    "url": "https://ali.demir.pro",
    "nationality": "Netherlands",
    "alumni_of": "Zuyd University of Applied Sciences"
  },
  "eligibility": {
    "citizenship": "Dutch citizen (Netherlands)",
    "work_authorization": "EU citizen — authorized to work across the EU without employer sponsorship",
    "sponsorship_required": false,
    "remote_since": "2019",
    "us_team_experience": "5 years on a US-headquartered distributed product team (Cloudbeds, 2020–2025)",
    "based_in": "Sakarya, Turkey (fully remote)",
    "open_to": [
      "full_time_employee",
      "contractor"
    ],
    "summary": "Dutch/EU citizen, no EU sponsorship required. Remote since 2019. Open to employee or contractor engagement."
  },
  "experience": [
    {
      "id": "shift",
      "title": "SHIFT - Founder & Product Lead",
      "company": "SHIFT",
      "role": "Founder & Product Lead",
      "period": "Jan 2025 – Present",
      "duration": "Current",
      "link": "https://shift-makams.vercel.app",
      "image": "/images/app-icon.png",
      "featured": true,
      "keyMetric": "0 to App Store launch — iOS & Android",
      "storyLinks": [
        {
          "label": "View SHIFT",
          "human_url": "https://shift-makams.vercel.app",
          "agent_url": "https://ali.demir.pro/snippets/shift.md",
          "type": "external"
        }
      ],
      "description": [
        "Solo founder of SHIFT, the digital compass for makam music. 60+ Turkish makam scales with AI-powered microtonal precision, smart recommendations, and offline-first architecture. Live on iOS and Android.",
        "Owned the full product lifecycle from 0 to App Store launch: product vision, roadmap, Flutter development coordination, and cross-platform rollout.",
        "Designed a full monetization model including paywall, in-app purchases, and regional pricing tiers for a niche global audience."
      ]
    },
    {
      "id": "cloudbeds",
      "title": "Cloudbeds - Senior Product Manager, Platform",
      "company": "Cloudbeds",
      "role": "Senior Product Manager, Platform",
      "period": "Jan 2020 – Jan 2025",
      "duration": "5 years",
      "link": "https://cloudbeds.com",
      "image": "/images/cloudbeds.jpeg",
      "featured": true,
      "keyMetric": "~3× customer base growth",
      "storyLinks": [
        {
          "label": "Read the story",
          "human_url": "https://ali.demir.pro/blog/how-i-doubled-customer-acquisition",
          "agent_url": "https://ali.demir.pro/blog/how-i-doubled-customer-acquisition.md",
          "type": "case_study"
        },
        {
          "label": "Read migration story",
          "human_url": "https://ali.demir.pro/blog/zero-downtime-user-migration",
          "agent_url": "https://ali.demir.pro/blog/zero-downtime-user-migration.md",
          "type": "case_study"
        }
      ],
      "description": [
        "Owned the integration strategy and roadmap for complex third-party systems, driving significant annual savings and expanding the platform ecosystem for enterprise partners.",
        "Led product initiatives that doubled customer acquisition and contributed to multi-million-$ revenue growth through data-driven pricing and distribution intelligence.",
        "Led a zero-downtime migration of 300,000+ users from Authy to Okta in 3 months, taking over a stalled project with no login disruption, no data loss, and no support spike.",
        "Mentored and developed PMs while collaborating with engineering and infrastructure teams, building a high-performance product culture across a fully distributed organization."
      ]
    },
    {
      "id": "huawei",
      "title": "Huawei - Senior Product Manager",
      "company": "Huawei",
      "role": "Senior Product Manager",
      "period": "Jun 2019 – Dec 2019",
      "duration": "6 months",
      "link": "https://huawei.com",
      "image": "/images/huawei.png",
      "featured": true,
      "keyMetric": "Zero to production in 6 months",
      "storyLinks": [
        {
          "label": "Read evidence snippet",
          "human_url": "https://ali.demir.pro/#projects",
          "agent_url": "https://ali.demir.pro/snippets/huawei.md",
          "type": "snippet"
        }
      ],
      "description": [
        "Built an employee engagement B2B SaaS platform from zero to production in 6 months: designed the full product, presented to Huawei HQ for go-ahead, recruited and assembled the engineering team.",
        "Embedded AI-driven features into core workflows, producing a 50% increase in user engagement by surfacing intelligent recommendations and reducing manual steps.",
        "Scaled the engineering team and improved agile cycle efficiency by 30%; mentored 20+ PMs through structured coaching, winning the Huawei Product Champion award."
      ]
    },
    {
      "id": "protel",
      "title": "Protel - Product Manager",
      "company": "Protel",
      "role": "Product Manager",
      "period": "Jan 2016 – Mar 2019",
      "duration": "3 years 2 months",
      "link": "https://protel.com",
      "image": "/images/protel.png",
      "description": [
        "Designed and shipped an event-driven loyalty engine for restaurant chains. Starbucks Turkey used this to manage all their star-based loyalty campaigns and customer segmentation.",
        "Closed major B2B clients including Starbucks Turkey and Cafe Nero, driving 65% revenue growth within 12 months.",
        "Shipped a Customer Segmentation Engine adopted by 85% of clients and a Campaign Templating Engine that improved marketing ROI by 40%."
      ]
    },
    {
      "id": "amadeus",
      "title": "Amadeus - Product Owner",
      "company": "Amadeus",
      "role": "Product Owner",
      "period": "Jan 2012 – Jan 2016",
      "duration": "4 years",
      "link": "https://amadeus.com",
      "image": "/images/amadeus.png",
      "description": [
        "Owned a flight booking engine serving the Turkish market, coordinating across technical, regulatory, and commercial teams to capture 30% market share in Turkey.",
        "Drove UX improvements through proof-of-concept projects that produced a 30% increase in customer satisfaction ratings."
      ]
    },
    {
      "id": "vestel",
      "title": "Vestel - Software Engineer",
      "company": "Vestel",
      "role": "Software Engineer",
      "period": "Jan 2009 – Jan 2012",
      "duration": "3 years",
      "link": "https://vestel.com.tr",
      "image": "/images/vestel.png",
      "description": [
        "Mapped end-to-end user journeys for HotelTV software, producing data-driven design decisions that added 500+ daily on-screen interactions per user.",
        "Engineered a Digital Signage proof-of-concept adopted across three B2B pilot projects."
      ]
    }
  ],
  "claims": [
    {
      "id": "cloudbeds-growth-3x",
      "statement": "Led product initiatives at Cloudbeds that grew the customer base to roughly three times its size at arrival, through localization, pricing intelligence, and market expansion.",
      "employer": "Cloudbeds",
      "period": "Jan 2020 – Jan 2025",
      "evidence": {
        "human_url": "https://ali.demir.pro/blog/how-i-doubled-customer-acquisition",
        "agent_url": "https://ali.demir.pro/blog/how-i-doubled-customer-acquisition.md",
        "type": "case_study"
      }
    },
    {
      "id": "cloudbeds-okta-migration",
      "statement": "Led a zero-downtime migration of 300,000+ users from Authy to Okta in 3 months with no login disruption, no data loss, and no support spike.",
      "employer": "Cloudbeds",
      "period": "Jan 2020 – Jan 2025",
      "evidence": {
        "human_url": "https://ali.demir.pro/blog/zero-downtime-user-migration",
        "agent_url": "https://ali.demir.pro/blog/zero-downtime-user-migration.md",
        "type": "case_study"
      }
    },
    {
      "id": "cloudbeds-team-leadership",
      "statement": "Built a high-performance product culture at Cloudbeds across a fully distributed organization; mentored and developed PMs while collaborating with engineering and infrastructure teams.",
      "employer": "Cloudbeds",
      "period": "Jan 2020 – Jan 2025",
      "evidence": {
        "human_url": "https://ali.demir.pro/blog/building-high-performing-product-teams",
        "agent_url": "https://ali.demir.pro/blog/building-high-performing-product-teams.md",
        "type": "case_study"
      }
    },
    {
      "id": "cloudbeds-localization",
      "statement": "Drove international growth through a localization strategy that unlocked non-English hospitality markets including Thailand, Spain, Italy, and Germany.",
      "employer": "Cloudbeds",
      "period": "Jan 2020 – Jan 2025",
      "evidence": {
        "human_url": "https://ali.demir.pro/blog/localization-strategy-international-growth",
        "agent_url": "https://ali.demir.pro/blog/localization-strategy-international-growth.md",
        "type": "case_study"
      }
    },
    {
      "id": "huawei-zero-to-prod",
      "statement": "Built an employee engagement B2B SaaS platform at Huawei from zero to production in 6 months, with a 50% increase in user engagement from AI-driven features.",
      "employer": "Huawei",
      "period": "Jun 2019 – Dec 2019",
      "evidence": {
        "human_url": "https://ali.demir.pro/#projects",
        "agent_url": "https://ali.demir.pro/snippets/huawei.md",
        "type": "homepage"
      }
    },
    {
      "id": "shift-founder",
      "statement": "Solo founder of SHIFT — digital compass for makam music with 60+ Turkish makam scales, AI-powered microtonal precision, live on iOS and Android.",
      "employer": "SHIFT",
      "period": "Jan 2025 – Present",
      "evidence": {
        "human_url": "https://shift-makams.vercel.app",
        "agent_url": "https://ali.demir.pro/snippets/shift.md",
        "type": "external"
      }
    },
    {
      "id": "ai-workflow-pm",
      "statement": "Positions product leadership for the AI era: owning workflow integrity across multi-agent systems, not just feature delivery.",
      "employer": "Ali Demir",
      "period": "2025",
      "evidence": {
        "human_url": "https://ali.demir.pro/blog/why-im-your-next-product-leader",
        "agent_url": "https://ali.demir.pro/blog/why-im-your-next-product-leader.md",
        "type": "case_study"
      }
    },
    {
      "id": "pm-framework-gist",
      "statement": "Applies the GIST planning framework (Goals, Ideas, Steps, Tasks) to align product strategy with measurable outcomes.",
      "employer": "Ali Demir",
      "evidence": {
        "human_url": "https://ali.demir.pro/blog/product-management-framework",
        "agent_url": "https://ali.demir.pro/blog/product-management-framework.md",
        "type": "case_study"
      }
    },
    {
      "id": "pm-mentoring",
      "statement": "Mentored 20+ product managers through structured coaching; won Huawei Product Champion award.",
      "employer": "Huawei / Cloudbeds",
      "evidence": {
        "human_url": "https://ali.demir.pro/blog/mentoring-product-managers",
        "agent_url": "https://ali.demir.pro/blog/mentoring-product-managers.md",
        "type": "case_study"
      }
    }
  ],
  "expertise": [
    "Platform & Integration Strategy",
    "Technical Product Management",
    "AI-Driven Product Development",
    "Team Leadership & Mentoring",
    "Data-Informed Decision Making",
    "B2B SaaS Platform PM",
    "Zero-Downtime Migrations",
    "International Growth & Localization",
    "0-to-1 Mobile Product (iOS/Android)"
  ]
}